How to control what visitors can posts to your facebook page

How to control what visitors can posts to your facebook page

How to control what visitors can posts to your facebook page

Does your business have a Facebook page?

Have you taken time to manage the settings for that business pages? If you’re like me, time is of the essence and having  to do one more thing on Facebook feels mind numbing.

But managing your page is necessary if you don’t want offensive and disagreeable posts seen by every fan on your page. Believe me you don’t want any and everything posted on your business page.  And I’m here to tell you, Yes, you can manage what visitors post to your page.

Read on and I’ll show you how.

Here is one thing you need to know about your Facebook page?

When someone tags or mentions your business page on their profile timeline or business page it will show up as a post on your business Facebook page  in the section called “visitors post”.

Personally, I would like the opportunity to respond to the person first and thank them sharing  or inquire more if the mention they posted was negative. For this scenario, I have my settings set to “ Post Moderation.”

#1 Access Your Facebook Page

Facebook is constantly trying to find ways to get us to share content to our pages, so there are multiple way to get access to your business page on desktop.  You can go to your Explore tab  on your profile home feed or you can go to the Quick Help (bookmarks) to see the list of pages you manage.

visitors can posts to your facebook page

#2 Once you have chosen your page, then go to your settings which will be at the top of your page to the right.

visitors can posts to your facebook page

#3 In the settings, click the “Visitors Post” tab  under the general settings. Don’t get lost by all of the other settings that you have available.

visitors can posts to your facebook page

#4  Under the edit button you have 4 options to choose from.

  • Allow visitors to the page to publish
  • Allow photos and videos posts
  • Review posts by other people before they are published to the page.
  • Disable posts by other people on the page.

visitors can posts to your facebook page

#5 After you’ve made your choice hit the “Save Changes” button that will save your choice. If you decide later that you want visitors to have that option to post you can always edit the choices.

 
This post was created April 27,2017,  if you know anything about Facebook, then you know that they are constantly making changes to where certain things are located. So check back to this post if you find that you are unable to locate this particular setting on your business page. Please note, that this will be different for you Facebook profile.

How To Use Twitter For Real Estate Marketing And Build Your Brand

How To Use Twitter For Real Estate Marketing And Build Your Brand

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R.I.P. to Twitter’s Fleet Feature

R.I.P. to Twitter’s Fleet Feature

If you haven't tried using Twitter's fairly new feature “Fleets”  unfortunately time has run out and this feature is no longer available as of August 3rd. Twitter decided to remove its Fleets feature from the top of the homepage timeline on the app. Are you wondering...

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3 Key Things To Consider Before Creating Your Social Media Strategy

3 Key Things To Consider Before Creating Your Social Media Strategy

Do you want to get clear about your marketing and social media strategy? Are you ready to launch your product, service, or book in a cost effective and creative way that attracts and connects with your audience in  under 30 days? Click to learn more.

social media strategy, persona branding


Do you plan on creating a social media strategy?

I hope so.

Don’t make the same mistake I made when I first started out using social media.

I would spend countless hours trying to find random content to share. Then I would spend several hours posting those pieces of content that I had found. There was no real purpose to what I was doing.

And if that wasn’t bad enough, I would then sit down and spent hours trying to figure out what I was supposed to do now that I’m on these social platforms. I wasted so much time not knowing where to start, what my purpose was, nor where I was going.

If I have to do it all again I would have started by creating a simple social media strategy to help guide me in the direction that I needed to go.

Here are three key things to consider before you get started creating your strategy.

1. Define and assess your key goals

How do you know what direction to take, if you don’t know where you are going?

Before you start posting content to your social media networks, take a few minutes to look over your marketing strategy and define your overall goals for being online.

Is your objective to increase traffic to your website or maybe your blog. Maybe your goal is to increase sign-ups for an upcoming event that you have.

It is important to create smart goals. My SMART stands for:
– Specific
– Measurable
– Attainable
– Repeatable
– Time Based

Once you have the determined your goals and also have begun to implement them after a period of time, you will want to assess how you’re doing. During this time, if what you have created is working, then great, BUT if not, you will have to reassess what your goals are and what you need to do to achieve them through the use of social media marketing.

2. Perform a social media branding audit to develop your content strategy

Having an audit done is one of the best ways to get an idea of what kind of social media content your audience will deem valuable.

What you need is not determined by what you want to offer your audience. Instead you need to take time to identify the needs of your potential,current, and previous clients.

Ask yourself what problems can you help them solve, what kind of content format they prefer.

For example your audience may prefer text content, Images, video, and or e-book format for their content consumption

If you’re new to business and wondering how you will do your own audit you can try something simple as identifying someone in your niche with a similar audience and analyzing what kind of content they are sharing.

If the content shared with their community is engaging AND you share a similar audience, then it’s safe to say your audience will engage with it as well. There’s no need to reinvent the wheel.

3. Do the three C’s of social media

Create valuable content.

Valuable content depends upon your audience and the people that you were trying to reach.

What is valuable to one community may not be the same for your, so take time to consider what is valuable and provide that.

Community
, you need to build relationships. The success of your business is partially dependent upon the relationships you build, nurture, and grow.

Don’t miss out on the opportunity to connect and authentically engage with others in your niche and with your potential clients

The last is consistency. Don’t create your own ghost town within your social networks.

Be clear about the purpose and the value you want to provide and do that in small steps as often as possible.

Consistently engaged and consistently share other people’s content, Follow the 80/20 rule that’s always helpful.

To sum it up!

Social media marketing is really about networking online to find and grow meaningful relationships that can be mutually beneficial for everyone involved.

Creating your social media strategy doesn’t have to be complicated.

It just takes a little planning.

In the comment below and tell me what is one thing you wish you knew before you started before getting on social media!

A Simple Blueprint To Writing Great Tweets: How To Get More Retweets, Clicks, and Increase Engagement

A Simple Blueprint To Writing Great Tweets: How To Get More Retweets, Clicks, and Increase Engagement

Let me start by saying there are no such thing as a perfect tweet. I’m sorry to say but it just doesn’t exist. Yes, you can write great tweets that gets more retweets, clicks and increase engagement.

Before we get started with some tips for you to use for your next tweets, remember to consider your business goals, objectives, business mission and vision.

But most importantly consider the wants, and needs of your audience and potential clients, because that ultimately determines how much engagement your tweets will receive.

Increase Engagement

Here are a few ideas to get you started to writing engaging tweets, more retweets and increase engagement.

 

Be Personal

 

When you are crafting your tweets the worst thing you can do is to sound impersonal. People want to know that they can relate to you and the services that you offer.

If all your tweets sound salesy or like a robot has written them, I doubt you will get the engagement that you seek.

 

As with any marketing message, show what make you unique. Your tweets, should be a representative of what makes your business different from the rest.

 

You may be wondering “How to do this on Twitter?”

 

Your tweets should communicate the tone you wish to convey to your audience.  If you’re not sure where to begin, start with asking yourself a couple questions;

 

  1. What’s my communication style?
  2. What outcome do I want my Twitter account to accomplish?

Be Social and Increase Engagement

Be Sociable

 

How do you expect people to be engaging with your tweets if you are not active on Twitter? Having a consistent flow of schedule tweets is not the same thing as being engaging on Twitter.

 

Take a few minutes out of the 30 minutes – 1 hour you devote to your Twitter account to thank people, respond to questions, or listen and be involved in twitter chats.  

 

Try to keep the conversation going with your Twitter community. If you haven’t found anything to respond to, then ask questions, to get the conversation going.

 

Get Visual

 

Visual marketing is on the rise across social platforms, and Twitter is no different. Tweets that have an image get twice as much response and engagement than tweets without an image.

According to a survey sample taken by BufferApp, visual content on Twitter received

 

  • 18% more click throughs
  • 89 % more favorites
  • 150% more retweets

 

Imagery have become an important aspect of Twitter, that the network have integrated the use of certain sites like Youtube, Vine(which they have purchased), and Vimeo.

 

Tweeters no longer have to leave the platform to view what the video or picture is. Twitter now have a GIF button within the post platform. Now you can add even more emotion to a tweet and grab instant attention of  your Twitter community.

 

Whatever your tweeting, think of an emotion you want your audience to feel when reading your tweet and add a relating gif to your tweet. You might be surprise, how much engagement you’ll get from a simple image.

When you’re writing your tweets for your audience, try to remember that you want to tweet with your community and not tweet AT them. After you have written some tweets to share, ask yourself, “Would you retweet your own tweets, if they were in your Twitter stream?”

 

As you creating content for your Twitter stream, consider how your tweets will be consumed by your audience.
The more involved you are with your Twitter audience, the more engaging they will be.

17 Ways To Build Trust And Credibility Of Your Brand Using Social Media

17 Ways To Build Trust And Credibility Of Your Brand Using Social Media

Are you having difficulties attracting potential leads and clients? The problem could be a variety of issues but have you already built up your trust, credibility, and likeability factors among your audience?

If you haven’t then, I can almost guarantee that until you have developed “the know, like, and trust factor it will be difficult for people to want to pay for your services or products.

I’m sure that’s not what you want to hear and you’re probably already thinking this is going to be complicated process. It doesn’t have to be, but you do have to put in some work in, to make it happen.

 

To help you with this process, start with these simple 17 ways to build trust and credibility of your brand using social media with just an hour a day!  Soon you will have a flow of people and businesses wanting to work with you.

 Build Trust & Credibility of Your Brand Using Social Media

 

 

1. Creating a Strategy: Begin with your purpose, goals, and what you wish to accomplish. Consider your particular audience whom you’re speaking to, this is will help for creating content. The strategy should consist of at least 3 different ways to start building your credibility.

 

2. Tell Your Story! Use your storytelling to help set yourself apart from others in your niche, and allow people to get to know the personal side of you. Your story can be the one factor that makes people want to work with you. You never know how many people can relate to you, by telling Your Story.

 

3. Use Imagery! A picture is worth a thousand words and can grab someone’s attention in a second. Use the free tool Canva and a site like Pixabay to create some stunning images.

 

4. Say Thank You to anyone who shares a blog post, retweets you o on Twitter, mentions you or your business. It shows your appreciation for that act of kindness. Don’t miss out on a simple opportunity to show you care.

 

5. Start small talk with anyone who engages with you. Try simple conversations, for example asking a question, like “How are you? or How’s your day going? You would be amazed by the friendship that develops from those few words.

 

6. Retweet Someone who follows you on Twitter or someone who have engaged with your Tweets. Add them to an “Engagers List” and keep the conversation going.

 

7. Create a Twitter poll, Google plus poll or just a Google Docs Survey and tag a handful of people who you’ve had conversations with and then ask them to share it. You can better understand what people in your community are wanting and build that trust factor .

 

8. Reconnect or Follow up with anyone you’ve met online and have had any type of interaction with. Pick your favorite social platform and go through your lists. Set a goal to reconnect with at least 20 people over the next 7 days.

 

9. Ask questions or answer someone’s questions. You can find people asking question by typing in the search bar a “?” Most social networks like Twitter or Facebook will pull up all questions asked. It doesn’t have to be industry specific. Just be helpful.

 

10. Be a Connector! Connect someone who is asking for a referral of some type. If you’re are a connector people will want to engage with you and in the meantime your become a credible Go To source.

 

11. Follow People Back: As simple as this is, people do forget to add people who have taken the time to connect with you. And thank them for adding you, to their social media community Take it one step further by finding those same people you have already connected with on other social networks.

Build Trust and Credibility, social media

12. Communicate Privately: It’s usually acceptable to begin conversation by DM(direct messages) or PM (private messages). Remember this is not the time to slyly promote your business. You are simply using this opportunity to connect on a personal level. Not sure what to say, thank them for something, or tell them how much you appreciate their content.

 

13. Video or Live Streaming: Do a mini 15-sec video using Twitter’s native app, or a livestreaming App like Periscope, Meerkat, or blab.Im use it to answer questions asked or network with a new community of people.

 

14. Be Consistent: Staying relevant is key to gaining the trust of your audience and building authority in your niche. How often are you sharing valuable content from others and yourself. You may be able to increase your overall engagement and visibility if you UP your engagement holistically.

 

15. Participate in Twitter Chats of complimentary communities even if you don’t have an 1 hour, be conversational for at least 15-30 minutes.

 

16. Find 5-15 Hashtags that is either industry specific or compliments the industry you’re in and connect with anyone using them. Hashtags are essential to use on Instagram and Twitter, they’re helpful on Google Plus and Pinterest. But not really useful on Facebook or Snapchat.

 

17. Trending Hashtags: Find ones relevant to your industry and/or a complimentary industry and then jump on any conversation. In real life, this may seem rude but on social media it’s a bit more accepted. People will get to know you and your social community will begin to grow.

 

Bonus Tip!

 

  • Be the Expert! Have short 15-30 minutes Q&A session on your area of expertise.

 

  • Evergreen Content: Use a previous webinar, video, blog posts, or podcast you’ve created and create Shareable Tips and share them frequently throughout the day without selling to your audience. Consider creating content upgrade for email opt-ins.

Do you want to get clear about your marketing and social media strategy? Are you ready to launch your product, service, or book in a cost effective and creative way that attracts and connects with your audience in  under 30 days? Click to learn more.