Let’s face it, Livestreaming is not going away, it’s here to stay! I was hoping it would be a phase but it’s not. Live stream video will only continue to be apart of our daily lives, especially if you’re in business!
According to a report by Cisco, 80% of all internet traffic will be coming from video. If you’re like me, getting your video marketing strategy together so that you can increase your video content is a high priority for me.
And livestreaming is the best way to start creating video content meanwhile growing your business and connecting with your audience.
Now that my video marketing strategy has been created, my next step was to learn how to use Facebook live and OBS (Open Broadcasting System) so that I am able to do screens sharing streams with my Facebook group. As I was going through this process, there are a few things that I’ve noticed and I wanted to share it with you, if you’re new to livestreaming so that you can be aware of them as well.
1. It Will Take Some Practice To Get Use To The Set Up With Facebook Live and OBS.
Initially, I thought I would be up and running within minutes. That was not the case, the initial setup was easy and I had no trouble uploading the software, but what I had envision to be able to do on Facebook is actually a process, I wasn’t prepared for.
The livestreaming experts make everything look so easy!
2. Prepare For A Video Stream Delay
Excuse my ignorance, but I believe the stream delayed while streaming would be shorter when using a program like OBS, but that wasn’t the case. On Facebook live I found there to be a roughly 20-25 second on screen delay that can make being on camera when you’re new slightly awkward if you’re not expecting. Later on I also found out that settings, internet speed, and laptop can all be factors that cause your video delay. How long your delay might be is really person dependent.
Why is this important to know?
If you’re presenting to your group and ask a question it may be up to 30 seconds before you may see a response from your audience. When you decid to livestream with Facebook getting comfortable with small silent pauses will be part of the learning process.
At least, that’s what I’ve discovered.
3. Don’t Be Afraid To Ask For Help
Depending on the type of bells and whistle you want to add to your livestream, will determine if you need help with your livestreaming events.
It’s okay to ask for help when your livestreaming. You may need help seeing comments or questions. Having someone who can be your helper in your community is a great stress reliever, especially when you have other things on your mind, like being interactive with your community. Livestreaming in general is a process that has a learning curve like everything else, it doesn’t have to be complicated.
And you don’t have to go through the process alone! Find someone in your community to help, a mentor, or even a tech savvy friend.
If you’re not sure who to ask, if my schedule if open, I’m offering to be your community helper, all you have to do is ask.
Are you using OBS to livestream on Facebook? How have your experience been using them together, share any tips that you might have to make the process easier in the comments.